Pricing Benchmark
Competitive pricing data from 3,774 activities across 21 operators. Average price: $1023/person.
How tours activities are priced in Iceland. Use this to see where your pricing falls relative to the market.
Which booking platforms tours operators in Iceland use to sell their activities.
The most active operators by number of listed activities. See what competitors are offering.
| Operator | City | Platform | Activities | Avg Price | Rating |
|---|---|---|---|---|---|
| Marina Travel | Reykjavík | bokun | 693 | $1365 | 4.7★ (1167) |
| Nordical Iceland | Reykjanesbær | bokun | 451 | $1168 | 4.6★ (2348) |
| Nordic Green Travel | Reykjavík | bokun | 375 | $1077 | 4.7★ (8683) |
| Ytra Lón Farm & Retreat | Langanesbyggð | bokun | 320 | $905 | 4.7★ (3314) |
| Arctic Surfers | Reykjavík | bokun | 293 | $895 | 4.7★ (8471) |
| Arctic Surfers | Reykjavík | bokun | 290 | $871 | 4.7★ (5969) |
| Hornstrandaferdir.is | Bolungarvík | bokun | 265 | $1026 | 4.7★ (1569) |
| Skjaldarvík | Akureyri | bokun | 214 | $920 | 4.7★ (528) |
| Skjaldarvík | Akureyri | bokun | 212 | $920 | 4.8★ (9952) |
| Iceland Paradise Tours | Selfoss | bokun | 129 | $657 | — |
| Skjaldarvík | Akureyri | bokun | 114 | $791 | 4.8★ (694) |
| Skálakot Manor - Horseback riding tours | Hvolsvöllur | bokun | 106 | $1122 | 4.9★ (130) |
| Skjaldarvík | Akureyri | bokun | 105 | $692 | 4.4★ (194) |
| Iceland Everywhere Tours | Reykjavík | bokun | 66 | $473 | 4.6★ (970) |
| Icebike Adventures | Hveragerði | bokun | 63 | $1000 | 4.9★ (593) |
This data comes from 1 booking platform we monitor. If you're already listed on bokun, your activities may already appear in our database.
View All Tours in Iceland →Data sourced from 3,774 live activity listings across 1 booking platforms. Prices shown are minimum listed prices per person in USD. Updated daily. Average activity duration: 6.0 hours.
